Goal-Oriented Design
How to approach design projects to go beyond aesthetic success.
Goal-oriented Design is my attempt to increase the chances of creative project success through Intentional, Research-Driven, & Goal-Oriented design.
Talk Resources
About Face: The Essentials of Interaction Design
- Author: Alan Cooper
- Foundational text on Goal-Oriented Design
- Introduces personas and user-centered thinking
Universal Principles of Design
- Author: William Lidwell, Kritina Holden, Jill Butler
- Handbook for understanding and applying fundamental design concepts
Smart Brevity
- Author: Jim VandeHei, Mike Allen, & Roy Schwartz
- Emphasizes that you can say more with less